Business News & Resources
7 Powerful Data-Driven Digital Marketing Strategies to Skyrocket Your ROI
In today's fast-paced digital landscape, businesses face an ever-growing challenge: how to cut through the noise and reach their target audience effectively. With countless marketing channels and endless data at our fingertips, it's easy to feel overwhelmed. But what...
7 Proven Tactics to Skyrocket Your Social Media Engagement Today
Are you tired of posting on social media and hearing crickets? You're not alone. In today's digital landscape, cutting through the noise and capturing your audience's attention is more challenging than ever. But fear not! Iranic Digital, Kenya's leading boutique media...
10 Essential Cybersecurity Tips for Small Businesses
When you've just launched your small business website, brimming with excitement about your digital future. Suddenly, you're hit with a cyberattack that brings your operations to a screeching halt. Sound familiar? You're not alone. In 2023, over 40% of cyberattacks...
Boost Your Brand with These Effective PR Communication Tips
In today’s fast-paced digital landscape, businesses are constantly seeking ways to stand out and build strong connections with their audiences. Public Relations (PR) plays a crucial role in shaping a brand’s image and ensuring effective communication. Whether you’re a...
Create a Winning Digital Strategy with Proven Frameworks
In today's rapidly evolving digital landscape, businesses face countless challenges, from staying ahead of the competition to protecting sensitive data against ever-growing cybersecurity threats. For many, navigating these complexities can feel overwhelming. Whether...
Master Advanced Digital Marketing Techniques for Business
In today’s fast-paced digital landscape, businesses must navigate a sea of strategies, platforms, and technologies to stay ahead. Whether you’re a small business or a large enterprise, mastering advanced digital marketing techniques is key to cutting through the noise...
How to Safeguard Your Business with Essential Cybersecurity Best Practices
In today's digital age, businesses face an ever-increasing threat landscape that ranges from phishing attacks to sophisticated ransomware campaigns. Cybersecurity is no longer a luxury but a necessity for organizations of all sizes. For business owners, marketing...
10 Proven Social Media Marketing Strategies for Kenyan Businesses in 2025
The Power of Social Media Marketing in Kenya In Kenya's rapidly evolving digital landscape, effective social media marketing has become essential for business success. With over 11 million active social media users in Kenya and a 68% annual growth rate in social media...
Mastering PR and Communication Strategy in Nairobi
In today’s fast-paced digital world, having a solid PR and communication strategy is essential for businesses in Nairobi. Whether you’re a startup trying to gain visibility or an established company looking to maintain a positive public image, an effective PR strategy...